Isabelle Mercier: Building A Rock Solid Brand & Business

By Tyler Basu | Podcast

Isabelle Mercier | Lifestyle Business Magazine Podcast

Isabelle Mercier is one of North America’s Top Small Business Influencers, a best-selling author, TV show host and TEDx speaker. In this interview, we discuss her journey as an entrepreneur, including how she built a 7-figure creative agency in her early twenties. She also shares some great tips on building a brand, differentiating yourself from your competitors, and running a successful lifestyle business.

More About Isabelle Mercier:

Isabelle Mercier is a ‘no-nonsense’ gal, born to catapult passionate entrepreneurs to build infectious and impactful brands, businesses and lives. As one of North America’s Top Small Business Influencers; best-selling author, TV show host and TEDx speaker, Isabelle’s sole purpose is to empower one million entrepreneurs to rock their businesses and lives into shape by creating a worldwide “My Life, My Biz, My Way” movement.

Isabelle co-founded her first business a few years out of her teens, and quickly turned it into a 7-figure creative firm without ever pitching an idea before getting hired. She’s one of North America’s Top Small Business Influencers and a fitness fanatic – from being an avid yogi to deadlifting over 250lbs!

Visit Isabelle’s websites:,,

Download her free ebook:

On This Episode, You Will Learn:

  • How Isabelle got started in business and why she became an entrepreneur
  • How she grew a creative agency to 7-figures and why she sold the company
  • The difference between a personal brand and a company brand
  • How to create a brand that attracts your ideal clients
  • How to build a business that runs without you
  • How to differentiate yourself in the marketplace and avoid competing on price
  • Challenges she has faced as an entrepreneur
  • People and/or specific systems and tools you use to run your business
  • Specific habits and activities that are key to Isabelle’s success
  • Isabelle’s definition of success
  • Action steps for aspiring lifestyle entrepreneurs

Resources Mentioned:

Building a rock solid brand & business @leapzone #branding #lifestylebusiness #podcast Click To Tweet

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About the Author

Tyler Basu is the Founder & Publisher of Lifestyle Business Magazine , Host of the Lifestyle Business Magazine Podcastand the author of Lifestyle Business Blueprint.